On 24th May, the prestigious Northampton University Fashion Show shook the world with their latest fashion collections at the architecturally acclaimed ‘Wing’, right at the heart of the Silverstone Grand Prix race track.
A collaborative project that brings headline sponsors – Hensmans and Schwarzkopf together that saw four key trends of Schwarzkopf Essential Looks embraced within the second year fashion degree curriculum. Both Hensmans and Schwarzkopf provided the entire backstage team and worked tirelessly to create statement catwalk hair for the 24 models.
Stephen McDowell (Schwarzkopf’s Technical Manager) commented: “I was blown away by the quality and professionalism of the graduate collections, particularly the micro collection that the four designers created for the Year 2 Schwarzkopf Essential Looks Project. The UK fashion industry is such an innovative and exciting place to be right now and Schwarzkopf is more than happy to play its part.”
For the Essential Looks element of the show, the four winning designs for “Dark Angel”, “Hip Opulent”, “Sports Junkie” and “Cool Hunter” met with rapturous applause from the 1000 strong audience.
The Hensmans team don’t just create fabulous hair for the all important graduate fashion show but also support the students with hairdressing excellence through a series of shoots, fundraising auctions and the Year 2 Essential Looks Project – it’s an association that evolves each year.
Julie Hensman (@ Hensman) says: “It’s so rewarding to give our time and energy to these talented young graduates and all of our team members enjoy giving their all to this project. Our expertise is the perfect complement to their hard work and creativity and I am very proud of the Hensmans team.”
Vicki Dean (Head of Fashion & Textiles @ Northampton University) said: “We are so grateful to our headline sponsors. Not only are Hensmans and Schwarzkopf a perfect brand fit for us but they show real interest in our students and that’s great motivation for everyone involved.”
With Schwarzkopf Professional committing to supporting fashion led hairdressing, a point best shown in their seasonal Essential Looks Collections. The sponsorship of the Northampton University Fashion Show is a key source of support and funding that makes it all possible. The show continued to prove and impress with wave after wave of top notch graduate collection, and we are already looking forward to the next year’s show!