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Are You Ready For The Look?

Friday, 13 May 2016 14:41

After the huge success of label.m’s first professional photographic competition THE LOOK in 2015 – the global trend-led haircare brand has launched THE LOOK 2016!

A global photographic competition giving professional hair stylists the chance to share their work with the haircare world. Celebrating and rewarding imagination and individual expression with an ultimate image that transcends boundaries and epitomises label.m’s fashion and music inspired contemporary edge.

label.m are now looking for the most creative talent within the label.m world - the winning images will feature in the dual branded TONI&GUY and label.m LOOK BOOK 2016-2017 distributed globally to over 7000 label.m salons and their clients!
• The winner will be invited to join the International Artistic Team to create a look that may be considered for the label.m Brand Campaign 2016/2017
• The winning image / images will be featured in the 2016-2017 LOOK BOOK
• The winner and their photograph/s will be put forward by the label.m Head Office media team for
PR and press opportunities in national and international magazines
Having submitted an incredible image with the perfect blend of creativity and aesthetic appeal, Kevin Miller and Laura Wickham of M Salons Bishop Stortford was awarded label.m THE LOOK in front of over 3,500 hairdressers at TONI&GUY’s annual international industry gather, MAINSTAGE.

“Winning this global award and being the first ever none-TONI&GUY salon to have our work published in their iconic Look Book is a huge achievement and honour. To know that our work was voted the best by some of the leading hairdressers in the world, and that our imagery will be seen worldwide alongside other incredible work is a fantastic feeling.” Kevin Miller, Owner of M Salons Bishop Stortford

label.m were delighted to welcome Kevin and Laure to the 2016/17 campaign shoot in March earlier this year - working alongside the International Artistic Team to create one of the key looks to feature in the new collection, appearing in October 2016.

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