The Clapham Junction, London salon opened its doors to some fundraising grooming with a £10,000 Harley Davidson on hand to help lure in the crowds.
"It’s amazing the vibe created by teaming up with such a legend," said Emma Lee of Jacks of London, which has linked with the charity Prostate Cancer UK to mark 25 years in business. "It was like having royalty in the room, with everyone vying to get near. But we also had everyone queuing for services, be it a haircut, beard trim or American Crew’s luxury Acumen facial and every donation will go to the charity. Our raffle to win a £500 Harley Davidson jacket donated by Dan Lovis, Marketing Manager of Harley Davidson UK and Ireland along with some American Crew Acumen products continues to push up the total raised."
Jacks of London decided that, rather than just have a party to celebrate its long success at the forefront of the barbering industry, it would spend the year raising money to help Prostate Cancer UK. The charity’s team was there in force, not just for the traditional beer and pizza, but also to chat about the prostate cancer, its symptoms and treatment. Prostate Cancer UK helps fund vital research all year long into better diagnosis, treatment and prevention of the disease, as well as providing support for affected men and their families. This traumatic disease is currently the most prevalent cancer in men, killing one man every 45 minutes, and it claims the lives of more men than breast cancer does women.
"Our barbers feel a strong bond with everyone who sits in their chairs, often on a weekly basis,” added Emma. “When we began talking with them about how we should celebrate our 25 years in business, it was they who suggested we do something significant to help all men rather than just party.”’
