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Wella Professionals launches its XPOSURE 2020 Student Competition

Monday, 06 January 2020 10:33

For hair students about to embark on their creative journey, here is an amazing opportunity that will help take their careers to the next level: Wella Professionals’ XPOSURE.

The competition is aimed at hairdressing students based in the UK and Ireland with less than 5 years' experience*,  who are training at college or a private training academy. It’s an opportunity for fresh new hairdressing talent to take their first steps on the competition ladder. 

The two categories are: 

Creative Colour - where students can showcase their creative use of colour.

Colour the Cut –  where students can demonstrate a total look showcasing colour, cutting and styling skills.

The first stage of the competition is photographic, whereby students are required to submit a before and after look for their chosen category. Those that make it through to the Regional and Ireland heats, will experience an afternoon competition format followed by an evening awards ceremony, when friends and family can come along and watch the competitors’ model parade and presentations from fantastic show teams. It’s also an opportunity for local salons to join the celebrations and check out the rising stars in our industry. 

Entering XPOSURE is simple. It is all online and students simply upload their images. More competitors than ever before will go through to the Regional and Ireland heats. 

Important dates for your diary: 

Online entries open Thursday 9th January

Entries close Tuesday 18th February

Photographic Results Announced Tuesday 9th March

Ireland Heat @ Wella Dublin Studio Wednesday 22nd April

UK Regionals 27th – 30th April

UK & Ireland Final @ Wella World Studio London Monday 1st June


The final stage of the competition is the UK & Ireland Final where they can expect incredible shows from inspiration Guest Artists. Finalists will experience the ultimate in hairdressing competitions and battle it out to be crowned XPOSURE Bronze, Silver and Gold winners in the Creative Colour and Colour the Cut categories.  

All winners will receive money can’t buy prizes, including an exclusive behind-the-scenes experience at the TrendVision UK & Ireland Final 2020, with the opportunity to shadow and assist hairdressing icons. Gold winners will win a face-to-face session with a Wella Guest Artist prior to attending a course of their choice at the Wella studios. Bespoke education packages, hairdressing tools and a trophy are also part of the prize packages. Finally, the college or academy with the highest number of entries will receive a bespoke ‘Look & Learn’ session at their own venue with an industry icon, making it an even greater opportunity to get involved.

CLICK HERE  to find out more!


*Entrants must have no more than five years’ experience and for those based in the UK need to be studying for their NVQ / VRQ level 2 or 3 for at least one day a week.

**For students in Ireland, they need to be studying for their QQI level 5 or 6 for at least one day a week.  


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