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The Faces of label.m 2019

Friday, 09 August 2019 13:37

Now entering its 4th year, label.m professional haircare proudly announces the winners of the latest label-me competition: Dominik Sanchez and Sarah Ryan have been named as the new ‘faces of label.m’, and both appear in the forthcoming 2019/20 global advertising campaign.

After receiving hundreds of entries via the label-me digital platform, a shortlist was drawn from the monthly ‘Judge’s Pick’ winners and all were invited to attend a casting in London. All the finalists met with label.m’s Global Creative Director, Sacha Mascolo-Tarbuck, and a panel made up of professional hair experts, to take part in a test shoot and then interviewed about their individual style, interests and ambitions.  “I’m so pleased that this year’s label-me competition attracted such an enthusiastic and diverse group of young people," commented Sacha after the winners' names were announced. “Our winners reflect everything that label.m is about in their own individual way. Both are unapologetically unique in terms of their distinctive styles and I can’t wait for everyone to see the final campaign look!” 

Style-setters can simply snap a look they love and upload it to the label-me platform, in order to be in with a chance of winning not only a monthly bundle of goodies from label.m worth £150, but also the opportunity to potentially take the title from Sarah and Dominik and be crowned the new face of label.m for 2020/21! 

The new label.m ad campaign featuring both winners will roll out internationally in October 2019. 

FOR MORE INFORMATION  CLICK HERE 

  • The Faces of label.m 2019



  • The Faces of label.m 2019



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