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Revlon Professional Presents its Ultimate Multi-Care Beauty Range: be FABULOUS

Tuesday, 20 December 2016 10:08

Revlon Professional® has created a new and advanced haircare line: be FABULOUS. This comprehensive range, sold exclusively in hairdressing salons, includes professional routines and a wide collection of products to be used at home.

 

Be FABULOUS  is the result of more than 5 years of research, in conjunction with the extensive experience Revlon Professional has gained in developing products with proven performance and in line with its brand philosophy for creating products and services that reveal the beauty in every woman. 

C.R.E.A.M. SYSTEM 

The revolutionary C.R.E.A.M. SYSTEM and a combination of advanced ingredients lend be FABULOUS  the high-performance cosmetic qualities that are essential for achieving fabulous hair. 

The C.R.E.A.M. SYSTEM provides cross-functional benefits that fulfil the five most critical haircare needs: 

Colour Protection. The be FABULOUS range is formulated using patented technology and Quaternium-22, a highly effective active ingredient that helps to slow colour loss. 

Repair. Efficacy tests have shown that be FABULOUS reduces cuticle damage and helps to build resistance to breakage. The result is soft, smooth and perfectly- conditioned hair. 

Enhancement. The be FABULOUS product line has been designed to enhance the hair’s radiance. The C.R.E.A.M. SYSTEM contains Panthenol, a precursor of Vitamin B5 that helps to improve shine.  

Anti-Age. Over time, hair loses consistency, volume and shine. be FABULOUS helps to restore the hair’s vitality, in addition to providing volume and a radiant, young appearance. The C.R.E.A.M. SYSTEM contains Vitamin E, a powerful antioxidant.  

Moisturising. The be FABULOUS products are formulated with Betaine and Panthenol. These two compounds are commonly used in cosmetics due to their moisturising properties. 

 

be FABULOUS Products and Routines

The unique, four-step HAIR RECOVERY routine is the masterpiece among the be FABULOUS professional treatments. Designed exclusively for professional use, its patented technology acts on the cuticle and the cortex to provide deep repair for all types of damaged hair. 

be FABULOUS also offers a specific line of products for NORMAL/THICK HAIR that helps to maintain the hair’s natural moisture levels, protect colour, fight the signs of hair ageing and improve the hair’s overall appearance and texture; for FINE HAIR, it offers a specific line that not only provides the benefits of the C.R.E.A.M. SYSTEM present throughout the range, but also adds body and volume without weighing the hair down, thanks to its exclusive, lightweight formulas. Both lines include professional treatments and daily haircare products for use at home and can be complemented by serums developed specifically for the hair and scalp.  

 

CLICK HERE to visit Revlon Professionals new website dedicated to be FABULOUS 

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