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label.m Extends Its Runway-Inspired Product Collection

Monday, 15 January 2018 10:46

Following the debut launch of label.m’s official ‘fashion label for hair’ in May, Fashion Edition now extends to a three piece collection six months later with the introduction of two additional products: label.m Dry Volumising Paste and label.m Powder to Wax.

Much like a clothing line of essential pieces, this definitive trend-driven trio, aligns to the philosophy of being the ultimate ‘Backstage Hair Edit’ to create any styling trend that transcends the seasons. Global Creative Director TONI&GUY/label.m Sacha Mascolo-Tarbuck adds: “I’ve really enjoyed the development process of this range which is designed to represent hair fashion. The products in Fashion Edition, truly reflects our years of experience as a brand which has always worked with the most incredibly talented teams backstage around the world and brings our clients closer to that experience.”

Powder to Wax

Brand new innovation which sees this instant 'style-transformer' switch from a weightless powder - to a light wax instantly in the palm of your hand! Formulated to give root lift with texture, this matte, creamy wax allows you to shape the hair effortlessly with no signs of white marks – no greasy residue, only a natural feel and look with light, flexible hold. So versatile – it can be used whilst hair is still damp for volume and gentle hold, or dry for more separation.

Dry Volumising Paste

Smooth-to-the-touch and combining the benefits of a dry shampoo with workable styling paste, this ‘style-smart’ essential creates defined texture and re-workable volume. Features key ingredients: mattifying Diatomaceous Earth to help refresh and absorb oils plus moisturising Shea Butter. Transforms from a soft powdery finish to matte, with a gritty effect for that ‘mess with your head’ tousled look and gives medium level hold.

Create your own ‘Backstage Hair Edit’ with label.m Fashion Edition NEW Dry Volumising Paste and Powder to Wax available now at all label.m Concepts, TONI&GUY and essensuals salons worldwide.

Available online at www.labelm.com

 

 

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