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LuxeOil by SP

Friday, 28 November 2014 16:28

SP celebrates over 40 years of superior, personalised haircare with some intensely nourishing additions to its LuxeOil collection.

 

 

System Professional has been transforming hair with superior performance products and personalised salon treatments for over 4 decades. For the most luxurious care results, System Professional developed the intensely nourishing LuxeOil collection and, despite the relatively short time since its launch, it has been incredibly popular with hairdressers and consumers alike.

 

LUXEOIL'S NEW BEST SELLER

So successful has the LuxeOil Reconstructive Elixir been, that it proved to be System Professional’s bestselling product of 2013. This top- selling status has continued into 2014, as having beautiful, healthy-looking hair will never go out of fashion and, particularly as the seasons change and colder weather can affect the condition of hair, the consumer trend for hair oils is as strong as it has ever been. The LuxeOil Reconstructive Elixir’s deeply penetrating, nourishing care strengthens hair without weighing it down for stunning, healthy-looking style. And in celebration of LuxeOil Reconstructive Elixir’s popularity and to help consumers care for their hair throughout the colder months, a convenient, new 30ml version has been launched. This handy, travel-size bottle is perfect for slipping into a handbag, desk drawer or gym

bag, allowing your clients to add a nourishing boost of care to their hair on the go.

 

KERATIN RESTORE TREATMENTS
System Professional's 40th year celebrations see the launch of a totally new holistic treatment menu with over 4,000 possible product combinations, allowing hairdressers to address each client’s needs on a bespoke, individualised basis. These include two Keratin Restore Treatments to deeply regenerate the hair’s keratin structure without weighing it down. The Express Keratin Restore Treatment deeply regenerates the hair’s keratin with the indulgent LuxeOil Collection. This ten minute treatment effortlessly blends lightweight care with a luxurious smooth hair feeling, enhanced with the System Professional Shampoo Relax Massage. The Intense Keratin Restore Treatment helps to preserve the individual fibre of each hair for a luxuriously smooth lightweight feeling to the hair. This is a twenty minute, deeply restorative four- step treatment that uses luxurious, lightweight oils.


http://www.wella.com/en-UK/home-pro.aspx

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